Executive Searches
Vice President, Brands
Specialty Nutrition Products Company
POSITION SUMMARY
The Vice President, Brands will report to the Chief Executive Officer and serve as the strategic and operational leader responsible for the growth, positioning and commercial success of a portfolio of children’s nutrition brands. This executive will own brand strategy, portfolio development, consumer engagement and go-to-market execution while leading innovation, promotional investment, pricing strategy and long-term growth planning across retail, club, natural, eCommerce and foodservice channels. The role carries significant enterprise impact through stewardship of the brand P&L, development of consumer-led innovation pipelines and alignment of commercialization, sales and supply chain efforts to accelerate distribution, increase velocity and strengthen market share.
The ideal candidate brings progressive leadership experience within branded consumer packaged goods organizations, with a track record of building and scaling emerging brands in food, beverage, functional nutrition or adjacent categories. This leader combines strong brand-building capabilities with commercial acumen, financial discipline and deep consumer insight, including experience owning P&Ls and translating market trends into actionable growth strategies and innovation platforms. Experience operating within founder-led or high-growth businesses is strongly preferred, along with an entrepreneurial leadership style that balances strategic vision, cross-functional influence and hands-on execution in a lean, fast-moving environment.
