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Senior Vice President, Digital Marketing

 

 

Richard Slayton

Richard Slayton

Managing Partner & CEO

$10+ Billion Financial Services Client

 

Position Summary:

Reports to the Chief Marketing Officer.

 

This executive will be responsible for the strategy, design, execution, and management of the Company’s digital and cross-channel initiatives.

 

Major areas of responsibility include: Internet, Intranet, authenticated / unauthenticated sites, Online Banking, Money Movement, online sales and mobile/tablet banking. This also includes channel governance, process engineering, shelf-space management, content management, channel goal setting, strategic planning, initiative prioritization, digital channel analytics, technology, and industry trends.

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