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The Head of Marketing is charged with driving the marketing strategy, developing and leading a high-performance marketing organization, and executing the marketing programs necessary to drive profitable growth and innovation. This is the top marketing role in the company, and the successful candidate is responsible for shaping the brand and bringing it to life by implementing a B2B marketing strategy and creating a performance-based marketing organization supporting various distribution channels.
The candidate possesses 11+ years of senior-level positions in broad marketing management roles within a well-regarded life insurance carrier selling products and services through B2B distribution channels.