March 2026
 

Complexity Is the New Normal: Leadership Observations from the 2026 NGFA Annual Conference

 

David Turner

(2026 March) Nashville delivered another exceptional NGFA Annual Conference — record attendance, world-class programming and a set of industry conversations that were as honest as they were important. For those of us who have been attending for years, this one felt different. Not because the challenges are new, but because the weight of them is becoming impossible to ignore.

 

Here is what stood out.

 

Rail Volumes Are Telling a Story

BNSF’s forecast for lower volumes this year was a quiet but significant signal. Rail data has long served as a leading indicator for broader economic trends and right now it is worth watching closely. For agribusiness leaders making capital and talent decisions, macro awareness is not optional. It is a core leadership competency.

 

The World Has Permanently Shifted

Bunge’s Greg Heckman did not mince words: investment decisions have never been harder to make and a return to the way things were is unlikely. What replaced it is not chaos — it is a new operating environment that rewards agility above almost everything else. The agriculture industry has built real muscle navigating what it cannot control. That resilience is an asset and leaders who can harness it will define the next era of the industry.

 

Innovation Is Now Table Stakes

Rob Dongoski of Kearney reinforced something many executives already sense but rarely say aloud. In food and agriculture, innovation and efficiency are no longer differentiators. They are the minimum requirement for staying in the game. Two forces are quietly reshaping demand: the accelerating trend of eating away from home and a growing consumer focus on longevity and healthier living. And then there is GLP-1. With 12% of the population already having tried these products and pill form now entering the market, the adoption curve is about to steepen sharply. The downstream implications for food and ag are significant and largely underexplored.

 

Misinformation Is a Supply Chain Problem

Perhaps the most thought-provoking session came from Sheryl Wallace, who unpacked how consumer misinformation — much of it originating on social media platforms — is actively disrupting wheat production and processing. The ripple effects extend across crops and the broader U.S. agribusiness ecosystem. When consumers make nutritional decisions based on TikTok trends the consequences flow upstream to every stakeholder in the supply chain. This is not a communications problem. It is an operational one.

 

What This Means for Leadership

The through-line across all of it is clear. Complexity is the new normal. The leaders who will thrive are not the ones with all the answers. They are the ones who stay curious, stay humble and stay ready to adapt.

 

At Slayton Search Partners, we have been partnering with agriculture and agribusiness organizations for decades. We attend events like NGFA not just to stay informed but because proximity to these conversations makes us better at identifying the leaders our clients need. The mandate is changing. The profile of the right executive is changing with it.

 

If you are thinking about your leadership team in light of what is ahead, we welcome the conversation.